Welcome to the webpage of the Brain-Based Boss PodCast. You can subscribe for free at iTunes https://itunes.apple.com/nz/podcast/brain-based-boss/id960400993 Check out the books at http://www.terrywilliamsbooks.com
Some thinking around the inter-relationships and conflicts between social norms and marketing norms when it comes to influencing the behaviour of others.
Click here for my book 'The Brain-Based Boss' and more interesting psych studies.